{"id":911,"date":"2019-06-14T16:42:07","date_gmt":"2019-06-14T14:42:07","guid":{"rendered":"https:\/\/help.mediaboard.com\/?page_id=911"},"modified":"2024-02-23T09:47:52","modified_gmt":"2024-02-23T08:47:52","slug":"jak-vytvorit-projekt","status":"publish","type":"page","link":"https:\/\/help.mediaboard.com\/cs\/monitoring-socialnich-siti-2\/jak-to-funguje\/jak-vytvorit-projekt\/","title":{"rendered":"Jak vytvo\u0159it t\u00e9ma"},"content":{"rendered":"\n

Monitoring vych\u00e1z\u00ed z p\u0159edem nastaven\u00fdch t\u00e9mat<\/strong> a kl\u00ed\u010dov\u00fdch slov<\/strong>. <\/p>\n\n\n\n

T\u00e9mata a kl\u00ed\u010dov\u00e1 slova<\/strong><\/p>\n\n\n\n

Nejprve si nastavte t\u00e9mata<\/strong>, kter\u00e1 chcete sledovat. To provedete v sekci \u201eT\u00e9mata<\/a>\u201c v lev\u00e9m menu. Zamyslete se, jak\u00e9 v\u011bt\u0161\u00ed tematick\u00e9 celky byste r\u00e1di sledovali. M\u016f\u017ee to b\u00fdt nap\u0159\u00edklad Va\u0161e firma a konkuren\u010dn\u00ed firmy, ale fantazii se meze nekladou. <\/p>\n\n\n\n

Jakmile m\u00e1te t\u00e9mata, nastavte si kl\u00ed\u010dov\u00e1 slova<\/strong>. U nich plat\u00ed ur\u010dit\u00e1 pravidla<\/a> bez ohledu na to, jestli sledujete tradi\u010dn\u00ed nebo soci\u00e1ln\u00ed m\u00e9dia. Kl\u00ed\u010dov\u00e1 slova a t\u00e9mata m\u016f\u017eete libovoln\u011b upravovat, p\u0159id\u00e1vat nebo odeb\u00edrat. <\/strong><\/p>\n\n\n\n

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Zdroje<\/strong><\/p>\n\n\n\n

Cel\u00e9 t\u00e9ma m\u016f\u017eete d\u00e1le nastavit podle sv\u00fdch preferenc\u00ed. Pod \u010d\u00e1st\u00ed s kl\u00ed\u010dov\u00fdmi slovy vid\u00edte monitorovan\u00e9 mediatypy. V tomto p\u0159\u00edpad\u011b pouze soci\u00e1ln\u00ed m\u00e9dia. Po rozkliknut\u00ed ikony m\u016f\u017eete upravovat jednotliv\u00e9 zdroje a d\u00edky tomu sledovat jen tu \u010d\u00e1st soci\u00e1ln\u00edch s\u00edt\u00ed, kter\u00e1 V\u00e1s nejv\u00edce zaj\u00edm\u00e1 <\/strong>\u2013 nap\u0159\u00edklad pouze Facebook a Instagram nebo pouze recenze na diskusn\u00edch f\u00f3rech. <\/p>\n\n\n\n

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Abyste nemuseli nastavovat zdroje u ka\u017ed\u00e9ho t\u00e9matu samostatn\u011b, m\u016f\u017eete je na\u010d\u00edst z jin\u00e9ho t\u00e9matu<\/strong>. Rozklikn\u011bte soci\u00e1ln\u00ed m\u00e9dia, klikn\u011bte na \u201ena\u010d\u00edst nastaven\u00ed\u201c a vyberte t\u00e9ma, ze kter\u00e9ho chcete zdroje zkop\u00edrovat. V tomto p\u0159\u00edpad\u011b upravujeme t\u00e9ma Kaufland, a proto vybereme nap\u0159\u00edklad Albert, kde jsme si zdroje p\u0159edt\u00edm nastavili. <\/p>\n\n\n\n

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Pokro\u010dil\u00e9 nastaven\u00ed<\/strong><\/p>\n\n\n\n

Rozklikn\u011bte t\u0159i te\u010dky v prav\u00e9m horn\u00edm rohu u t\u00e9matu a vyberte \u201epokro\u010dil\u00e9 nastaven\u00ed<\/strong>\u201c. Objev\u00ed se dal\u0161\u00ed mo\u017enosti nastavov\u00e1n\u00ed t\u00e9matu. U\u017eite\u010dnou funkc\u00ed je \u201evyhled\u00e1v\u00e1n\u00ed ve spojen\u00ed s v\u00fdrazem\u201c <\/strong>\u2013 zadejte do vysko\u010den\u00e9ho \u0159\u00e1dku kl\u00ed\u010dov\u00e1 slova, kter\u00e1 se maj\u00ed objevovat z\u00e1rove\u0148 se v\u0161emi slovy nastaven\u00fdmi v\u00fd\u0161e. Tyto v\u00fdrazy budou tedy platit glob\u00e1ln\u011b pro cel\u00e9 <\/strong>t\u00e9ma. M\u016f\u017ee V\u00e1m to pomoci odfiltrovat v\u00fdstupy, kter\u00e9 pro V\u00e1s nejsou relevantn\u00ed.<\/p>\n\n\n\n

M\u016f\u017eete zde tak\u00e9 d\u00e1le upravovat zemi zdroj\u016f a jazyk \u010dl\u00e1nk\u016f nebo typ \u010dl\u00e1nk\u016f<\/strong>. D\u00edky v\u00fdb\u011bru ur\u010dit\u00fdch typ\u016f \u010dl\u00e1nk\u016f je mo\u017en\u00e9 eliminovat netypick\u00e9 v\u00fdstupy jako jsou tituln\u00ed strany, inzerce atd., p\u0159\u00edpadn\u011b m\u016f\u017eete cel\u00e9 t\u00e9ma zam\u011b\u0159it na\u0159\u00edklad pouze na koment\u00e1\u0159e. Nezapome\u0148te nakonec nastaven\u00ed ulo\u017eit.<\/strong><\/p>\n\n\n\n

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Monitoring vych\u00e1z\u00ed z p\u0159edem nastaven\u00fdch t\u00e9mat a kl\u00ed\u010dov\u00fdch slov. T\u00e9mata a kl\u00ed\u010dov\u00e1 slova Nejprve si nastavte t\u00e9mata, kter\u00e1 chcete sledovat. To provedete v sekci \u201eT\u00e9mata\u201c v…<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":887,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"_links":{"self":[{"href":"https:\/\/help.mediaboard.com\/cs\/wp-json\/wp\/v2\/pages\/911\/"}],"collection":[{"href":"https:\/\/help.mediaboard.com\/cs\/wp-json\/wp\/v2\/pages\/"}],"about":[{"href":"https:\/\/help.mediaboard.com\/cs\/wp-json\/wp\/v2\/types\/page\/"}],"author":[{"embeddable":true,"href":"https:\/\/help.mediaboard.com\/cs\/wp-json\/wp\/v2\/users\/1\/"}],"replies":[{"embeddable":true,"href":"https:\/\/help.mediaboard.com\/cs\/wp-json\/wp\/v2\/comments\/?post=911"}],"version-history":[{"count":20,"href":"https:\/\/help.mediaboard.com\/cs\/wp-json\/wp\/v2\/pages\/911\/revisions\/"}],"predecessor-version":[{"id":3640,"href":"https:\/\/help.mediaboard.com\/cs\/wp-json\/wp\/v2\/pages\/911\/revisions\/3640\/"}],"up":[{"embeddable":true,"href":"https:\/\/help.mediaboard.com\/cs\/wp-json\/wp\/v2\/pages\/887\/"}],"wp:attachment":[{"href":"https:\/\/help.mediaboard.com\/cs\/wp-json\/wp\/v2\/media\/?parent=911"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}