{"id":1143,"date":"2019-05-28T14:28:43","date_gmt":"2019-05-28T12:28:43","guid":{"rendered":"https:\/\/help.mediaboard.com\/monitora\/jak-monitoru-pouzivat\/temata-a-klicova-slova\/"},"modified":"2024-02-23T09:40:22","modified_gmt":"2024-02-23T08:40:22","slug":"temy-a-klucove-slova","status":"publish","type":"page","link":"https:\/\/help.mediaboard.com\/sk\/mediaboard\/ako-mediaboard-pouzivat\/temy-a-klucove-slova\/","title":{"rendered":"T\u00e9my a k\u013e\u00fa\u010dov\u00e9 slov\u00e1"},"content":{"rendered":"\n<p class=\"has-text-align-left has-text-color\" style=\"color:#0ca8d0\">Monitoring vych\u00e1dza z vopred <strong>nastaven\u00fdch t\u00e9m<\/strong> a <strong>k\u013e\u00fa\u010dov\u00fdch slov<\/strong>. <\/p>\n\n\n\n<p><strong>K\u013e\u00fa\u010dov\u00e9 slov\u00e1<\/strong> predstavuj\u00fa v\u00fdrazy, ktor\u00e9 chcete v r\u00e1mci monitoringu sledova\u0165. M\u00f4\u017ee to by\u0165 napr\u00edklad n\u00e1zov va\u0161ej spolo\u010dnosti, men\u00e1 predstavite\u013eov, konkurencia, r\u00f4zne udalosti, akcie, alebo i v\u0161eobecn\u00e9 t\u00e9matick\u00e9 okruhy. Pre k\u013e\u00fa\u010dov\u00e9 slov\u00e1 platia jasn\u00e9 pravidl\u00e1, tak aby sa v monitoringu vyh\u013ead\u00e1vali v\u017edy len relevantn\u00e9 v\u00fdstupy. <br><br>Aby bol monitoring preh\u013eadnej\u0161\u00ed, m\u00e1te mo\u017enos\u0165 si skupiny k\u013e\u00fa\u010dov\u00fdch slov rozdeli\u0165 do <strong>T\u00e9m<\/strong>, v r\u00e1mci ktor\u00fdch potom m\u00e1te mo\u017enos\u0165 \u0161pecifik\u00e9ho nastavenia. M\u00f4\u017eete si napr\u00edklad zvoli\u0165 konkr\u00e9tny zoznam medi\u00e1lnych zdrojov, v ktor\u00fdch sa bud\u00fa v\u00fdrazy vyh\u013ead\u00e1va\u0165. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Monitoring vych\u00e1dza z vopred nastaven\u00fdch t\u00e9m a k\u013e\u00fa\u010dov\u00fdch slov. K\u013e\u00fa\u010dov\u00e9 slov\u00e1 predstavuj\u00fa v\u00fdrazy, ktor\u00e9 chcete v r\u00e1mci monitoringu sledova\u0165. M\u00f4\u017ee to by\u0165 napr\u00edklad n\u00e1zov va\u0161ej&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":1139,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"_links":{"self":[{"href":"https:\/\/help.mediaboard.com\/sk\/wp-json\/wp\/v2\/pages\/1143\/"}],"collection":[{"href":"https:\/\/help.mediaboard.com\/sk\/wp-json\/wp\/v2\/pages\/"}],"about":[{"href":"https:\/\/help.mediaboard.com\/sk\/wp-json\/wp\/v2\/types\/page\/"}],"author":[{"embeddable":true,"href":"https:\/\/help.mediaboard.com\/sk\/wp-json\/wp\/v2\/users\/1\/"}],"replies":[{"embeddable":true,"href":"https:\/\/help.mediaboard.com\/sk\/wp-json\/wp\/v2\/comments\/?post=1143"}],"version-history":[{"count":23,"href":"https:\/\/help.mediaboard.com\/sk\/wp-json\/wp\/v2\/pages\/1143\/revisions\/"}],"predecessor-version":[{"id":3638,"href":"https:\/\/help.mediaboard.com\/sk\/wp-json\/wp\/v2\/pages\/1143\/revisions\/3638\/"}],"up":[{"embeddable":true,"href":"https:\/\/help.mediaboard.com\/sk\/wp-json\/wp\/v2\/pages\/1139\/"}],"wp:attachment":[{"href":"https:\/\/help.mediaboard.com\/sk\/wp-json\/wp\/v2\/media\/?parent=1143"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}