{"id":2222,"date":"2021-11-22T11:14:03","date_gmt":"2021-11-22T10:14:03","guid":{"rendered":"https:\/\/help.mediaboard.com\/?page_id=2222"},"modified":"2023-11-01T09:59:34","modified_gmt":"2023-11-01T08:59:34","slug":"monitoring","status":"publish","type":"page","link":"https:\/\/help.mediaboard.com\/sk\/monitoring-socialnych-sieti\/ako-to-funguje\/monitoring\/","title":{"rendered":"Monitoring"},"content":{"rendered":"\n<p>Aplikace Mediaboard umo\u017e\u0148uje pr\u00e1ci v n\u011bkolika modulech, kter\u00e9 naleznete \u00fapln\u011b vlevo v tmav\u00e9m menu \u2013 monitoring, dashboardy, portfolio, TVR alerty a Google analytics.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" src=\"https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-1.png\" alt=\"\" class=\"wp-image-3458\" width=\"352\" height=\"453\" srcset=\"https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-1.png 704w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-1-233x300.png 233w\" sizes=\"(max-width: 352px) 100vw, 352px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Pr\u00edspevky<\/strong><\/p>\n\n\n\n<p>V module \u201emonitoring\u201c budete pravdepodobne pracova\u0165 naj\u010dastej\u0161ie. <strong>Pod z\u00e1lo\u017ekou \u201epr\u00edspevky\u201c uvid\u00edte feed pr\u00edspevkov. <\/strong>Hore sa nach\u00e1dza preh\u013ead po\u010dtu pr\u00edspevkov za posledn\u00fdch 30 dn\u00ed. <strong>Pr\u00edspevky tu m\u00f4\u017eete filtrova\u0165 pod\u013ea d\u00e1tumu, zdroja, autora, jazyka, sentimentu, pozn\u00e1mky \u010di typu \u010dl\u00e1nku.<\/strong> V \u013eavom menu m\u00f4\u017eete vybera\u0165 konkr\u00e9tne t\u00e9my, ktor\u00e9 chcete zobrazi\u0165.<\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter columns-1 is-cropped\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" width=\"1024\" height=\"505\" src=\"https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-2-1024x505.png\" alt=\"\" data-id=\"3462\" data-full-url=\"https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-2.png\" data-link=\"https:\/\/help.mediaboard.com\/sk\/monitoring-socialnych-sieti\/ako-to-funguje\/monitoring\/untitled-design-2-3\/\" class=\"wp-image-3462\" srcset=\"https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-2-1024x505.png 1024w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-2-300x148.png 300w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-2-768x378.png 768w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-2-1536x757.png 1536w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-2-2048x1009.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><\/ul><\/figure>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Analytika<\/strong><\/p>\n\n\n\n<p><strong>Analytika V\u00e1m umo\u017en\u00ed z\u00edska\u0165 r\u00fdchly preh\u013ead monitoringu na p\u00e1r kliknut\u00ed.<\/strong> Vyberiete si t\u00e9my, ktor\u00e9 chcete analyzova\u0165 a pr\u00edpadne nastav\u00edte \u010fal\u0161ie filtre ako je sledovan\u00e9 obdobie. Automaticky sa V\u00e1m vygeneruj\u00fa preh\u013eadn\u00e9 grafy, ktor\u00e9 m\u00f4\u017eete \u010falej upravova\u0165 pod\u013ea svojich potrieb.<\/p>\n\n\n\n<p>Uvid\u00edte napr\u00edklad po\u010det zmienok pod\u013ea jednotliv\u00fdch soci\u00e1lnych siet\u00ed, interakcie (lajky, koment\u00e1re a zdie\u013eanie), sk\u00f3re vplyvu, zmienky pod\u013ea typu pr\u00edspevku (pr\u00edspevok, koment\u00e1r, retweet, diskusie) at\u010f.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" width=\"1024\" height=\"464\" src=\"https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-3-1024x464.png\" alt=\"\" class=\"wp-image-3466\" srcset=\"https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-3-1024x464.png 1024w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-3-300x136.png 300w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-3-768x348.png 768w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-3-1536x696.png 1536w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-3-2048x929.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p><strong>Sk\u00f3re vplyvu <\/strong>(Influence Score) je \u010d\u00edslo od 1 do 10 vypo\u010d\u00edtan\u00e9 pre ka\u017ed\u00fa zmienku zo soci\u00e1lnych m\u00e9di\u00ed. Jeho hodnota je prim\u00e1rne zalo\u017een\u00e1 na dvoch parametroch, a to: ako pravdepodobn\u00e9 je, \u017ee dan\u00e1 zmienka bude vidie\u0165 a ko\u013ekokr\u00e1t bola zmienka zobrazen\u00e1, zdie\u013ean\u00e1 alebo retweetovan\u00e1.<\/p>\n\n\n\n<p><strong>Soci\u00e1lna interakcia<\/strong> je po\u010det interakci\u00ed u zmienok, ktor\u00e9 zah\u0155\u0148aj\u00fa like, zdie\u013eanie, koment\u00e1r, zhliadnut\u00ed a retweet.<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Medialist<\/strong><\/p>\n\n\n\n<p>V medialistu si zobraz\u00edte autorov, ktor\u00ed sa Va\u0161imi t\u00e9mami najviac zaoberaj\u00fa. V pr\u00edpade soci\u00e1lnych m\u00e9di\u00ed sa naj\u010dastej\u0161ie jedn\u00e1 o profily na soci\u00e1lnych sie\u0165ach. U tradi\u010dn\u00fdch m\u00e9di\u00ed m\u00f4\u017eete v\u010faka medialistovi z\u00edska\u0165 aj kontakty na niektor\u00fdch novin\u00e1rov.<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Export<\/strong><\/p>\n\n\n\n<p>Do exportu m\u00f4\u017eete vklada\u0165 vybran\u00e9 \u010dl\u00e1nky a \u010falej s nimi pracova\u0165. V\u00fdber vykon\u00e1te v z\u00e1lo\u017eke \u201epr\u00edspevky\u201c. <strong>Ozna\u010d\u00edte si pr\u00edspevky, ktor\u00e9 chcete exportova\u0165 a zvol\u00edte mo\u017enos\u0165 \u201eprida\u0165 do exportu\u201c.<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" width=\"1024\" height=\"244\" src=\"https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-4-1024x244.png\" alt=\"\" class=\"wp-image-3470\" srcset=\"https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-4-1024x244.png 1024w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-4-300x71.png 300w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-4-768x183.png 768w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-4-1536x366.png 1536w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-4-2048x488.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>V exporte potom m\u00f4\u017eete vybran\u00e9 \u010dl\u00e1nky odosla\u0165 na e-mail a vytvori\u0165 tak report alebo ich stiahnu\u0165 v r\u00f4znych form\u00e1toch (excel, word, pdf, html, rtf, scs).<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" width=\"1024\" height=\"462\" src=\"https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-5-1024x462.png\" alt=\"\" class=\"wp-image-3474\" srcset=\"https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-5-1024x462.png 1024w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-5-300x135.png 300w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-5-768x347.png 768w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-5-1536x694.png 1536w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/10\/Untitled-design-5-2048x925.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-medium-font-size\"><strong>T\u00e9my<\/strong><\/p>\n\n\n\n<p>S t\u00e9mami a k\u013e\u00fa\u010dov\u00fdmi slovami sa m\u00f4\u017eete podrobnej\u0161ie zozn\u00e1mi\u0165 <a href=\"https:\/\/app.monitora.cz\/help\/search\" data-type=\"URL\" data-id=\"https:\/\/app.monitora.cz\/help\/search\">tu<\/a>.<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Reporty<\/strong><\/p>\n\n\n\n<p>V\u010faka reportom u\u017e V\u00e1m ni\u010d neunikne.<strong> M\u00f4\u017eete si ich nastavi\u0165 pod\u013ea svojich potrieb na konkr\u00e9tne t\u00e9my, s Vami preferovanou frekvenciou (t\u00fd\u017edenne, denne, mesa\u010dne at\u010f.). Zvol\u00edte si v akej forme V\u00e1m maj\u00fa reporty chodi\u0165, ako maj\u00fa by\u0165 \u010dl\u00e1nky zoraden\u00e9 a zoskupen\u00e9 a samozrejme na ktor\u00e9 e-mailov\u00e9 adresy maj\u00fa chodi\u0165.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"496\" src=\"https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/11\/Untitled-design-1024x496.png\" alt=\"\" class=\"wp-image-3478\" srcset=\"https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/11\/Untitled-design-1024x496.png 1024w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/11\/Untitled-design-300x145.png 300w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/11\/Untitled-design-768x372.png 768w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/11\/Untitled-design-1536x745.png 1536w, https:\/\/help.mediaboard.com\/wp-content\/uploads\/2023\/11\/Untitled-design-2048x993.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-medium-font-size\"><strong>K\u00f4\u0161<\/strong><\/p>\n\n\n\n<p>V ko\u0161i n\u00e1jdete \u010dl\u00e1nky, ktor\u00e9 ste zmazali a m\u00f4\u017eete ich tu zase obnovi\u0165.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Aplikace Mediaboard umo\u017e\u0148uje pr\u00e1ci v n\u011bkolika modulech, kter\u00e9 naleznete \u00fapln\u011b vlevo v tmav\u00e9m menu \u2013 monitoring, dashboardy, portfolio, TVR alerty a Google analytics. Pr\u00edspevky V&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":1211,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"_links":{"self":[{"href":"https:\/\/help.mediaboard.com\/sk\/wp-json\/wp\/v2\/pages\/2222\/"}],"collection":[{"href":"https:\/\/help.mediaboard.com\/sk\/wp-json\/wp\/v2\/pages\/"}],"about":[{"href":"https:\/\/help.mediaboard.com\/sk\/wp-json\/wp\/v2\/types\/page\/"}],"author":[{"embeddable":true,"href":"https:\/\/help.mediaboard.com\/sk\/wp-json\/wp\/v2\/users\/1\/"}],"replies":[{"embeddable":true,"href":"https:\/\/help.mediaboard.com\/sk\/wp-json\/wp\/v2\/comments\/?post=2222"}],"version-history":[{"count":7,"href":"https:\/\/help.mediaboard.com\/sk\/wp-json\/wp\/v2\/pages\/2222\/revisions\/"}],"predecessor-version":[{"id":3481,"href":"https:\/\/help.mediaboard.com\/sk\/wp-json\/wp\/v2\/pages\/2222\/revisions\/3481\/"}],"up":[{"embeddable":true,"href":"https:\/\/help.mediaboard.com\/sk\/wp-json\/wp\/v2\/pages\/1211\/"}],"wp:attachment":[{"href":"https:\/\/help.mediaboard.com\/sk\/wp-json\/wp\/v2\/media\/?parent=2222"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}